
Karl T. Ulrich is CIBC Endowed Professor at the Wharton School of the University of Pennsylvania, where he teaches innovation, entrepreneurship, and design. His books include Product Design and Development, Innovation Tournaments, The Innovation Tournament Handbook, and Winning in China. At Wharton, he has won the Anvil Award, the Miller-Sherrerd Award, and the Excellence in Teaching Award. In addition to his scholarly work, Professor Ulrich is a prolific innovator and entrepreneur, holding 24 patents. He earned bachelor’s, master’s, and doctoral degrees in mechanical engineering from MIT.
@ktulrich
ulrich@wharton.upenn.edu
562 JMHH | 3730 Walnut Street | Philadelphia, PA 19104 US
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Mercury (banking app) – Interview with Imad Akhund
Interview with Imad Akhund, CEO, Mercury. Includes interesting discussion on Thiel’s 10x rule.
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Whoop (health and fitness) – Will Ahmed Interview
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Magic Spoon (packaged food) – Gabi Lewis Interview
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Orbillion (Alternative Protein) – Patricia Bubner Interview
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Hydrow (fitness) – Bruce Smith Interview
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Better Chew (Alternative Protein) – GW Chew Interview
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Goodr (sunglasses) – Stephen Lease Interview
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Coravin (Consumer Hardware) – Greg Lambrecht Interview
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Alpha Assets and the Five Flywheels
Karl T. Ulrich | Original Version June 15, 2018 | This Version November 1, 2022 This is a concise note describing the alpha asset framework, and intended for students and busy professionals. It may be reproduced and used for non-commercial purposes with citation. I am writing a book Alpha Assets: Building and Sustaining Competitive Advantage,…
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Wealthfront (Fintech) – Andy Rachleff Interview